Business Model Generation Patterns

There are a variety of business model generation patterns that can be used to create new businesses or improve existing ones. 

  • Value proposition

  • Business ecosystem

  • Network effect

Value proposition for your business model

The most common pattern is the "value proposition." It offers a unique value proposition that sets the company apart from its competitors.

Other popular patterns include the "business ecosystem" and the "network effect." Each of these has different advantages and disadvantages, so it's important to choose the right one for your particular situation. 

The value proposition is perhaps the simplest and most straightforward of all the business model generation patterns. It simply involves creating a product or service that provides more value than what your competitors are offering. This could mean offering lower prices, better quality, or more features.

Whatever the value proposition is, you need to make sure your customers know about it and understand why they should choose your company over others. 

Business ecosystem pattern for your business model 

The business ecosystem pattern takes things a step further by not only creating value for customers, but also for other businesses in your industry. This means finding ways to partner with other companies and help them grow as well – something that will ultimately benefit everyone involved including yourself. 

For example, you might offer discounts to partners who refer new customers to you, or develop joint marketing campaigns with complementary products or services.

The network effect pattern for your business model

The network effect is a key driver of successful business models. It occurs when the value of a product or service increases for both new and existing users as more people use it. In other words, the more people who use a product or service, the more valuable it becomes to everyone involved. 

There are two main types of network effects: direct and indirect. 

Direct network effects occur when one user’s experience with a product or service improves as more people use it. For example, Facebook is more useful to its users as more people join because there are more potential friends and connections to be made. 

Indirect network effects happen when one user’s experience with a product affects how attractive that same product is to other potential users – even if they don’t directly interact with each other. A classic example here would be eBay; buyers are attracted by the large number of sellers on the platform, while sellers benefit from being able to reach such a wide audience

Do you need a business model for your business? Contact 555 vCTO today